Strategies for Sharing Amazon Affiliate Links on Social Media
You've been using your Amazon links with your website, but you're thinking about sharing Amazon links on social media to increase your market and reach more of your customers or fans. That's a great idea. You probably have a few questions about how to get the most out of those posts.
There are some things that will help reach more people. There are also some rules that you have to follow if you are going to start sharing. When you do it properly, you can increase your clicks and grow your brand.
What Social Media Should You Use?
This question seems straightforward, but it may require a little extra research. There are some popular platforms that everyone thinks about using. These include Facebook, Instagram, Twitter, Youtube, LinkedIn, and Pinterest. All of these could be good places to post.
Your specific market may have a social media app that focuses on that topic. You should research your field and find out where other people post their information. This research will help you reach the most people, especially the people who are most likely to click your link.
Best Ways to Share Amazon Links
Once you have picked your social media sites, you are ready to start sharing Amazon links on social media. You'll want to do this in a way that gets people to see them. There are many things you can do to help ensure your post gets noticed and clicked on.
Make a Quality Post for the Link
Think about how you use social media. You scroll and pause when you see something that catches your eye. Often it's an image that does this. A hi-res picture that shows something that will interest your consumer base can be beneficial. Make sure you find suitable photos for your post.
Even better than images on many social media sites is video. Video is engaging, and it can get you a lot of clicks. Quality video can take some time to create, but it can be worth it. Even short snippets that talk about your content can get you a lot of interaction.
People are unlikely to click on something that seems off. They are more likely to click on links that look good. You want your links to intrigue your customers and get them to interact. The goal is to make them feel safe about clicking on and using your links.
Test Out Different Posts
There are a ton of different styles of posts you can use to get clicks. You will want to try various styles and formats in your post to see what gets the most attention. A great way to do this is A/B testing.
A/B testing is when you change a single thing on two posts and then publish them both. See which one gets the most interaction, and that will let you know which one works better. You can keep doing this with every aspect of your post to find the combinations that get the most clicks.
Different sites are going to respond better to different things. You will want to test different styles of posts on all your social media. You want to make sure you are getting the most out of your work.
Don’t Always Post Your Links
Not every link you post has to be one of your affiliate links. Sometimes you can annoy people if they think you are only trying to get them to buy your products. It is helpful to share other links as well to avoid this problem.
Make sure the link still has something to do with your topic. High-quality links that can help people learn about your field will help create a stronger community. It will make people more likely to click on more of your links in the future.
Interact With Your Consumers
People like to feel like they are part of something. Building a community can be a great way to help encourage clicks. Interacting with your followers can help people feel more connected.
Like, respond, and answer questions when you can. You can even respond to criticism. When your customers know that you pay attention to their interactions, it can help you. Make sure your responses are always constructive. Positive interaction can go a long way in creating a community.
Amazon Affiliate Link Rules
When you are sharing Amazon links on social media, you need to follow some rules. Amazon makes these rules so that everyone knows who created the post. They are also supposed to help control spamming.
All posts that have your Amazon links must be public posts. You can't send them privately or post them behind paywalls. It has to be on a site and page that most people can access.
Only You Can Post
You can only post affiliate links on the social media accounts you control. You can't post them on pages with multiple moderators. You have to be the only one who can create a post for the page.
Don't Request Shares or Bookmarks
You can't always control if your post gets shared, liked, or bookmarked. If this happens organically, that's fine. However, you can't ask or tell your fans to share the post that has your link in it.
Amazon Affiliate Disclosure
You have to make sure that you explain the proper disclosures about your affiliate marketing. On social media pages, Amazon suggests that you post “As an Amazon Associate I earn from qualifying purchases” on your home page. It doesn't have to be on every post.
You can not pay to boost social media posts with Amazon affiliate links. You can still promote your page through paid ads. The ad can be from a post about your content and what you do, but you can't include your affiliate links with those ads.
Sharing Amazon links on social media can be a great way to help your affiliate marketing. Finding the right places to share them and making quality posts can help you get a lot more interaction, maximizing your clicks.